About Us

About Robert F. Hayden

Robert F. Hayden
Robert F. Hayden

As president of Hayden Global, Mr. Hayden oversees his clients' direction in global business opportunities, especially in Asia.

Prior to founding Hayden Global, he worked nine years in industry marketing traveling 35 countries for EMC Corporation. Mr. Hayden was fundamental in establishing close cultural relationships with foreign clients. In addition to EMC, he spent a decade with Hitachi Data Systems.

Mr. Hayden began his career with General Electric, where he was selected for GE's Marketing Development Program (MDP). His colleagues elected him president of his MDP class and he received General Electric's Morgan Presentation Award for marketing expertise.

He earned a B.S. in marketing and computer studies from Louisiana State University and an MBA from San Francisco State University. Mr. Hayden has also studied at Harvard University, the University of California-Berkeley, and La Sorbonne — University of Paris. He attended EMC's executive management program at the International Institute of Management Development (IMD), Lausanne, Switzerland. IMD is the sister school of MIT's Sloan School of Management. In addition, Mr. Hayden completed Emory University's China Insider program as well as two courses in Japanese language studies at Oglethorpe University.

Mr. Hayden has done business in the following countries:

Asia: China, India, Japan, South Korea, Singapore, Malaysia, Thailand, Philippines, Indonesia and Taiwan

Middle East: Turkey, Israel, United Arab Emirates, and Saudi Arabia

Australasia: Australia and New Zealand

Africa: South Africa and Egypt

Europe: France, United Kingdom, Germany, Italy, Spain, Ireland, Switzerland, Sweden, Denmark, Austria, Netherlands and Portugal

Americas: United States, Canada, Mexico, Brazil, Argentina

We're A Global Consultant With An Asian Focus

According to the December 2007 Harvard Business Review, China was growing at 11.1% annually and India is growing at 9.4%. While these numbers were revised in 2008 to 8.0% and 5.1%, they are still significantly higher than -2.0% for Europe
or -1.6% for the United States. By 2016 China will be the largest economy in the world and India will the third largest. This incredible growth presents opportunities for Western companies.

Hayden Global offers a way to tap into these markets successfully. After investing billions of dollars in China and India, many companies were left frustrated and unfulfilled. Countless firms never enjoyed a reasonable return on their investments. A significant part of the problem is they did not understand the Asian market or culture.

What We Offer